Sustainability: Using the Transparency of Supply Chain Powered by Blockchain to Improve Sustainability Relationships with Stakeholders in the Food Sector: The Case Study of Lavazza

This paper concerns food product safety and quality, and explores various implementations using blockchain technology. The authors note the case of Lavazza, an important Italian roasted coffee company that has recently introduced a blockchain-tracked product to the market. The case study analyzes the rationale behind the programme, including stakeholders’ internal need for greater traceability and consumers’ external need for greater transparency regarding the company’s sourcing processes.

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